Understand what to do and why.

Social Media for Business is a perfect book for people starting up in social media, or in their first year or two, wanting to find an easy to read book, with clear organized chapters, and very readable overview of the Internet and social media. Take a look inside the book on Amazon.com. Or read Social Media for Business chapter excerpts on the book site, The Social Media for Business Book.com.


Martin Brossman and co-author Anora McGaha published their small and micro-business social media guide Social Media for Business through Outer Banks Publishing Group in early July 2011.

The book launch was held on August 4th at the Center for Excellence in Raleigh, North Carolina.

Social Media Manager Training Program

In early 2012, Martin Brossman and Anora McGaha collaborated to create a 13 module Social Media Manager Training Program, to help others prepare for the vast opportunities in managing social media for organizations and professionals. This video training includes a table talk discussion, at least one screencast video training, an outline and exercises for each of the 13 modules. A couple of the modules have two or more screencast videos showing step by step where to look and what to do.

If you would like to be informed when this training is available online, as it will be in June 2012, please sign up for the newsletter in the sidebar. We will be announcing it there.

Book Updates

The Social Media for Business book content has been updated through the exclusive content updates for owners of the book. Inside the book you’ll find a password to access new content, keeping the book current. New video content on the site includes the Facebook Timeline, Google+, Pinterest and more. Have your password handy to log in for updates here, at Book Updates.

Read our press release about the book:

Social Media for Business Book by Raleigh NC Authors Aims to Help Small and Micro Businesses Grow