Martin Brossman & Associates News

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    Martin Brossman & Associates Social Media Management Certificate Graduates

Martin Brossman & Associates Social Media Management Certificate Graduates

The 14 week, 42 hour intensive Social Media Management Certificate Program ended its first session on April 29, 2013. Eleven participants completed all the required documents and homework to demonstrate proficiency in the nine phases that Martin Brossman & Associates teaches. A number of participants had outside situations that made it hard to complete the intensive program – elder family members, young children, new jobs, other training.

During the last class on April 29, 2013, we reviewed the 13 weeks of training, heard the last participant’s presentation, and had an awards ceremony. A photographer courtesy of David Williams documented their accomplishment and our trek together.

April 2013 The following is the core people that choose to fully complete the Certificated Program.

Barbara L. Mooty on LinkedIn





Deborah K. Badger on LinkedIn






Elisa M. Gabrielli on LinkedIn





Jean Fisher on G+


Jennifer S. Gibbs on Linkedin






Jo Ann Beal on LinkdIn






Olga Santo Tomas Monroe on LinkdIn






Mary-Beth Anthony-Lindenmuth on LinkedIn






Michael A. Copeland on LinkedIn

R. Frank Timberlake

Tani Kennedy

Congratulations to our Certificate recipients, and we also congratulate and appreciate everyone who hung in the class and continued to participate.

Martin Brossman & Associates

Introduction to Social Media for Artists & Small Business

Social Media Training in Pittsboro, NC
The Social Media Management Certificate Program that began in January at Central Carolina Community College is a challenging course geared to give participants real, practical, roll-up-your-sleeves and get-the-job-done knowledge, skills and experience. Martin Brossman & Associates’ program was developed through paid client work developing and managing social media programs for small businesses, and a mix of paid and pro-bono work on events, non-profits and communities. The certificate of completion is offered by Central Carolina Community College for the continuing education course, and participants who demonstrate competency in how to develop and manage a social media program, will get a certificate from Martin Brossman & Associates, showing that we will be recommending them to clients.

Not everybody wants to add social media management to their services, many people just want to know how to use it for their own creative endeavors, non-profits or micro-business initiatives. So Anora McGaha developed a shorter version, a non-certificate course.
9 Week Intro to Social Media Course Held in Pittsboro NC
A shorter course focused on doing social media marketing for yourself or your small business started in  April 2013, Tuesday nights at the Joyful Jewel on Hillsborough Street in downtown Pittsboro, North Carolina, taught by one of MB&A’s associates.
Future Introductory Social Media Programs in NC
Martin Brossman leads a variety of introductory (and many advanced) courses in social media for business. He has 3 hour versions, and 18 hour versions, and can develop any variation needed.

Subscribe to his newsletter, and follow his Facebook Page to find out when his next courses are.
Future Social Media Management Certificate Programs in NC
Future programs will be offered based on [...]

Social Media Certificate Program to Be Offered in Pittsboro and Raleigh

Martin Brossman & Associates’ Social Media Management Certificate Program to start new courses in Pittsboro and Raleigh North Carolina in 2013.

Following the launch of the 14 week 42 hour curriculum at Central Carolina Community College in Pittsboro in January 2013, Martin Brossman & Associates is expanding the reach of their Social Media Management Certificate Program.

Martin Brossman & Associates has a proven approach and process and is stepping up to participate with many dozens of government, private and non-profit organizations in the critical work of arming people in the essential knowledge, languages, cultures and skills of Social Media and the Internet. It is the equivalent of ensuring that every child learns to read, and has pre-school opportunities, only this is for adults. The Internet and Social Media are that new frontier in communications that now must be required learning.

New Blended Learning Social Media Management Certificate Courses offered in Pittsboro and Raleigh, North Carolina:

Pittsboro. Starting March: Thursdays 6 – 9 pm. Instructor: Anora McGaha. 14 weeks.

Raleigh. Starting June: Saturdays 9 – 1 pm. Instructors: Martin Brossman & Anora McGaha 10 weeks.

Based on a nine phase approach and incorporating a live social media project on their own or someone else’s business, participants will get a thorough training in the fundamental practices of Social Media Management. Those who demonstrate a mastery of what is taught in a way that gives Martin Brossman & Associates confidence to recommend them to a client, will be awarded a certificate.

Email with any questions or to be added.

By |March 1st, 2013|Martin Brossman & Associates News|Comments Off on Social Media Certificate Program to Be Offered in Pittsboro and Raleigh|

Social Media Certificate Program Classes Forming

Martin Brossman & Associates’ Social Media Management Certificate Program is currently offered as a 3+ monthly weekly program that integrates social media management, with social media and Internet sites training, and a social media management project. It is an intensive program.

It will be offered again in the spring and summer, 2013, as people express their interest. Let us know what your preferences are, and your contact information, and we will get back to you about class possibilities.  (You can also help by letting us know your experience level in this online questionnaire.)

The program can be offered in Central North Carolina: Raleigh, Chapel Hill, Pittsboro, Apex, Cary, Morrisville and more.

By |February 14th, 2013|Martin Brossman & Associates News|Comments Off on Social Media Certificate Program Classes Forming|

Q&A on MB&A’s Social Media Management Certificate Program

The MB&A Social Media Management Certificate Program launched at Central Carolina Community College, through their Continuing Education department in Pittsboro, NC in January 2013. It will also be offered at other locations in the Triangle based on interest and demand. Minimum class size is 8 and maximum is 20. If you’re interested, fill out the forms on the right sidebar, so you can weigh in on location and dates, and we’ll contact you.

Prior to January 2013, in North Carolina,  only Sandhills Community College had a classroom-based Social Media certificate program, called Social Media Manager Certificate Program. Charlotte’s community college has Social Media courses, as does Durham Tech, and probably others.

Central Carolina Community College also launched a Social Media Marketing Certificate Program, a curriculum based online program with five courses over a 12 month period. You must be a student for that program.

There are a few angles that you’ll want to look at social media training from.

What’s your best learning environment? Classroom, online, blended, hands-on lab?
What learning environment is the course taught in?
How knowledgeable are the teachers, and how well do they teach & keep your attention?
Is the class for enrolled students (a curriculum class), or for any students (a continuing education class)?
Do you need community college credit (curriculum class) or just want to learn (continuing education class)?
How much does it cost vis-a-vis the number of hours of training you’re getting?

Here are the questions we address. If you don’t see yours here, please write us using the form on the sidebar, or at

Who should take this class? 
What will you learn?
Is there an advantage to early registration?
What qualifications are needed?
What’s involved in the Social Media Management [...]

By |December 6th, 2012|Martin Brossman & Associates News, Social Media Management Training, Social Media Marketing Training, Social Media Training|Comments Off on Q&A on MB&A’s Social Media Management Certificate Program|

Directions to Central Carolina Community College

NC Authors of Social Media for Business, Martin Brossman and Anora McGaha taught their 3 month intensive classroom-based Social Media Management Certificate Program at Central Carolina Community College, through Continuing Education.

Where exactly is Central Carolina Community College? Central Carolina CC has several campuses. Here is a map to the Pittsboro Campus.

This Google Map below shows the directions to Central Carolina Community College in Pittsboro from a dozen towns in the area.

View Central Carolina Comm College in Pittsboro, NC in a larger map


By |December 6th, 2012|Martin Brossman & Associates News|Comments Off on Directions to Central Carolina Community College|

Business Marketing Help in the Triangle

There are many resources for you when you’re looking for business marketing help. Below, we list a number of the in-person business marketing help resources in the Raleigh – Durham – Chapel Hill area. Which ones have you already explored?
In-Person Business Marketing Help
Score in Raleigh or Chapel Hill where retired executives share their experience to help your business succeed.
North Carolina’s Small Business Centers, connected to North Carolina’s extensive community college system, where you can take practical business classes for free.
Team Nimbus where you can team up in a results oriented environment led by savvy business professionals. where you can get powerful training in online marketing and valuable online exposure, in addition to in-person networking opportunities.
Meetups for Business Marketing – these run the gamut and are definitely a resource to  check into.
BNI (Business Networking International) – this is one of the more expensive opportunities for business marketing help, but thousands swear by it. BNI offers highly organized business networking groups focused on results.
The Triangle American Marketing Association is the local office of the famous AMA, the association for the marketing profession. They offer classes and networking opportunities.
You can also choose classes at the local universities and colleges. You can enroll as a part time student, or take continuing education classes, but a brief survey of the continuing education programs at several of these didn’t show this as an easy-to-pursue option.
University and College Continuing Education
UNC Chapel Hill continuing education in marketing seems focused on Executive Education. They do have part-time student study options though.
Duke Continuing Education has a great variety of programs, but we didn’t see any focused on business marketing.
North Carolina Central [...]

By |November 25th, 2012|Business Marketing Help, Martin Brossman & Associates News|Comments Off on Business Marketing Help in the Triangle|

Social Media Management Certificate Program

Starting January 14, 2013, in Chatham County, at Central Carolina Community College’s Pittsboro Campus, social media trainers, Martin Brossman and Anora McGaha will be teaching a 14 week Monday night class through the spring (January 14th to April 29th – except Jan 21 and Apr 1), 6PM to 9PM). Registration is open now until the class starts, but there is limited seating, so the earlier you reserve your spot, the better.
Fall 2013 Social Media Management Certificate Program August 14, 2013. Classes will be held on Monday evenings from 6-9 pm through December 14. Investment $395.00  Limited seats, learn more:
Meet the developers and trainers of this Social Media Management Training program, Anora McGaha and Martin Brossman:

Martin Brossman has been using social media since 2006; Anora McGaha, since 2008. Their experience is varied and rich and their teaching is focused on what you need to know to grow business – drive revenue – increase sales.

Martin Brossman is dedicated to helping North Carolina thrive through focusing on empowering micro and small business owners  with the skills, knowledge and attitudes needed to grow their business in these challenging economic times. He’s a sought-after trainer across North Carolina. Visit NC Small Business Training where you can learn more about his trainings across the state.

Anora McGaha is a writer and social media manager, known for helping people learn with a can-do attitude, clear explanations and visual aids. She has managed half a dozen business and non-profit social media programs for several years, and done extensive research on search.

Here’s a flyer about the training program. Please feel free to download it and forward it to others or to post it in appropriate places.

The first [...]

Social Media Training in Raleigh, NC

There’s always more to learn about Social Media. That would be true, even if each of the online sites weren’t changing weekly. Many of you have already learned a lot about it, but applying it is always a challenge. One needs to have some general principles to work with and then experiment and learn from what happens.

Social Media Training comes under many different names. Social Media Management Training, Social Media Marketing Training, Digital Media Training. And the scope of the training differs greatly depending on the amount of time, the audience, and goals.

Are you figuring out which training may be helpful to you; What your budget is; Whether you want in person classes or virtual classes (by video or with live webinars)?

Martin Brossman & Associates based in Raleigh, North Carolina, has a Social Media Training Program, with two parts: A beginning, intermediate and advanced course in Social Media; followed by a Social Media Manager training, which teaches you about applying it as a business, whether it’s your job, part of your job, or you want to be a consultant or contract social media manager.
See the New Social Media Management Certification website website and current training:
We have in person class starting in Pittsboro, NC at Central Carolina Community College in January 2013, and we are completing our online training program site which will be available at the time as well.

The in-person training program is 14 weeks, 42 hours, Monday nights between 6 pm and 9 pm. It is not computer based, you will need to do your home work online outside of class. The purpose of the class is to enable you to strategically create and manage a full social media program for a [...]

By |January 3rd, 2012|Martin Brossman & Associates News|Comments Off on Social Media Training in Raleigh, NC|

Martin Brossman Leads Short Question – Short Answer Micro Business Forum

On the last friday of every month, the Come On Inside small and micro business networking organization called “Inside919” gets together at the Business Networking Center in Cary for Final Friday.

Every month there’s a special topic of value to help small and micro business owners succeed in their businesses.

Martin Brossman is the director of training for the Come On Inside networks which span the United States and are organized by area codes.

Today’s discussion was “52 Questions” using the “Short Question, Short Answer” format the evolved from organizational and leadership development consultant, Dr. Thomas Grigg’s Novice Game.

Martin Brossman facilitated the “Final Friday” with questions suggested by the inside919 community prior to the event, and with some that arose during the session. Come On Inside founder, Pat Howlett interjected now and again, with key insights about small business success.

“The economic recovery is not going to come from on high,” said Howlett, “it’s going to come from micro business owners like you and me, doing things exactly like this, learning to help each other succeed in business.”

After the event, one new participant on Inside919 said, “One word sums it up, “Value”, there was so much value in this meeting. It exceeded the value I got from a high dollar consulting session.”

The community training focuses on how to build real and respectful business relationships, learning how not to promote, but instead to share on genuine value and experience. Based on what participants said in an end of session wrap-up, we are on the right track!

By |August 26th, 2011|Martin Brossman & Associates News|Comments Off on Martin Brossman Leads Short Question – Short Answer Micro Business Forum|